Naming your business may seem like a minor concern compared to developing a great service or building a useful website, but as any business with a sub-par name can tell you, the wrong name can hold you back. And, with more small businesses opening up every day, and because the […]
Content marketing relies largely on creativity, vigilance, diligence, and strategy. All these qualities work together to ensure you attain your intended goals. For you to be successful online, you need to stay sharp and fresh. If you slack off even the slightest, chances are that you will pay dearly and […]
These tips are just the tip of the iceberg to truly mastering negotiation. In order to become skilled in the art of negotiation you will need both negotiation training and lots of practice. Quantity over quality It is well known that sharing all pertinent information and even seemingly irrelevant information […]
There’s a good reason why we prefer a particular apparel brand, go to a particular restaurant, buy from a particular grocery store. It is because we got a positive experience while shopping with them. In the retail world, user experience and brand engagement play a vital role in converting people […]
When developing your initial business plan, one thing you’ll be asked to do is to create a tentative budget. That initial budget, though, is unlikely to account for, well, much of anything. Despite efforts to make your business plan as specific as possible by doing your research and setting clear, […]
Do you want to capture marketing photos that are impressive enough that they’ll grab people’s attention right from the get-go? While it would be best to hire a professional photographer, that can be costly – which is why you may be trying to snap the photos yourself. Although you may […]
Many budding entrepreneurs would jump at an opportunity to buy a going concern that has proved profitable if that would mean foregoing the hassle associated with starting a new business from scratch. Even though many may wish to purchase a business that is already operational, finding a businessperson willing to […]
Any businesses, regardless of how small or large, deals with money problems at some point. When the level of profitability is smaller than the money you are putting into your activities, facing inconvenience is normal. However, when the problem persists, you might be worried that going into bankruptcy or having […]
It does not matter if you’ve had your small business around for many years or you recently opened. The goal to any successful small business is making sure it is financially solvent for a long time. With that in mind, are you doing everything within your power to give your […]
Small and large businesses alike are looking for ways to cut costs and increase efficiency. The number of tasks required from management in the running of a business can be overwhelming, and one customer service item that can be easy to check off of a list is dealing with product […]