Online marketing and branding on social media have changed dramatically over the years. Common practices in e-marketing and branding no longer work. Brands “practiced before they preached” and had something to back their words. Now, the prevalent practice is to “preach before one practices” and make a promise of an […]
Facebook continues to clone functions of other popular social networks, this time targeting TikTok, the Chinese network that focuses on making funny videos with a musical background. The new feature debuts on Instagram and is called Reels and is already available in Brazil (where it is called Cenas) and comes packaged […]
Making money at home isn’t impossible; in fact, with so many opportunities on the web today, there are literally hundreds of ways to make money from the comfort of your home. Whether you’re a stay-at-home parent looking to supplement your income, or just someone who wants a little extra spending […]
Video content is king of marketing content. Though it may seem relatively easy to record a video, post it, and wait for people to view it, it’s not that simple. There are millions of videos on the internet today, with millions more to come. In order to make your video […]
Because the Internet is increasingly controlled by large companies, by the governments of the major world powers and due to a large number of attacks against net neutrality, the use of VPN servers to connect anonymously and privately to the Internet is on the rise. However, not all VPN servers offer […]
We are funny creatures. If you took your time to study the idiosyncrasies of some of us, you’ll laugh. But we are who we are and there is nothing like insignificant problems. Some people are like me, they just can’t stand to have many unread emails in their inbox. Even […]
Before you start your blog it is imperative that you determine the goal you want to achieve by publishing your work. Are you blogging for a cause to inspire change (many influential personalities such as celebrities make one time posts in support of causes) or is it to monetise for […]
Black Friday and Cyber Monday are seasons of emails. During these sales seasons, nearly everyone wakes up to tons of emails in their inbox. And being a human with limited time, there is a limit to the amount of mails you can open in a day. Of course, there are […]
Do’s Be Consistent Stick to your niche and if you decide to explore other niches don’t mix things up. Like the rays of the sun focused through a lens, you will be more effective when your energies are directed at one thing. You will gain more knowledge in that niche […]
Search Engine Optimization that has been a familiar term to business owners who have gone an extra mile and created websites for their businesses. SEO is essential if you want your site to rank top in the SERPs. You know what happens when you rank high? It means more traffic […]